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Branding Tips - Be Authentic

Branding Tips - Be Authentic

Never make promises you cannot keep, you must ensure you are able to deliver
on your brand promise. If you claim to have quality product, you must make
sure your goods are top-notch all the time and not only when you are able
to. Be consistently reliable and refrain from just playing lip service as
not delivering will damage your reputation ecause no one likes to be lied
to. Avoid falling into the same trap as some marketers that think they can
say anything online..it can be very costly!


Regards Gerald Crawford

Webcraft.ws Stellenbosch
PO BOX 12216 Die Boord 7613 Stellenbosch South Africa
Website: http://www.webcraft.ws
E-mail: gerald@webcraft.ws
Yahoo: webcraftguru@yahoo.co.za
Blog: http://webcraftws.blogspot.com/

Twitter: WebcraftGuru
Facebook: Webcraft Guru

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