Webcraft Webmaster Services

How Write & Create Good Web Content Good content may be categorized by multiple affirmative adjectives, which could include – engaging, informative, entertaining, unique, personal, amusing, educational, authoritative, persuasive and, above all – original. Don't cheat or steal… No copying, plagiarism, duplication, scraping or other nefarious shortcuts! The moment you copy other people's efforts you are (at best) immediately second best! What is Web Content? Well, it's not just what you "see" on any given page. The concept of good content must extend to the entire website, all its descriptive elements, and many of its functional aspects, including; * Pages: headings, paragraphs, images, image alt text, anchor text & hyperlink titles * Posts, Categories & Tags: ditto * Navigation: link text, hyperlink titles * URLs: file names on all pages, posts, categories, tags and images * Business Brand: be unequivocal about...

Meta Tag Search Engine Optimization While quality content is important for retaining visitors, search engine optimization is essential to drive traffic to your website in the first place. Since over 80% of all web traffic comes from search engines, it is crucial to optimize your website so that it appears among the top results for searches on keywords related to your site. Various factors, such as page content and link popularity, are weighed by the search engine's algorithm to arrive at the order in which it lists sites on the search result pages. Ideally, you want your web site to rank among the top ten results for keywords that you are targeting (keyword in this article refers to both keywords and key phrases). To improve your search placement, you may have to sacrifice some visual aesthetics to ensure that your HTML code is search engine friendly. This section discusses some page elements that influence your search engine ranking. 1. The <H...

What might low-quality content pages contain? For the most part, the type of low-quality content pages I'm talking about here simply don't contain much information at all. They may only have a few words or sentences outside of the global template of the page. Or they may contain information, but it's very similar to what's on other pages of the website. Most of the time these low-quality pages been dynamically generated by whatever content management system (CMS) the site is using. This is especially true of blog sites using WordPress or other blog software... -- my motto is "Keep it simple" and "don't leave anything for tomorrow that can be done today." If you have any questions or comments please contact me. Regards Gerald Website: http://www.webcraft.ws E-mail: gerald@webcraft.ws Twitter: WebcraftGuru Facebook: Webcraft Guru

How to Create the Best Landing page for your Website Make your landing pages count by using some basic optimization techniques, such as the following: * Instantly conveying the value your site offers and creating strong incentive to contact you by providing a clear title and description and an enticing layout. * Focus your visitors, every chance you can get, to contact you by providing links, images linking to the contact us page; you may even provide free informational materials to get them to complete the contact us form. * Always include your social media sharing links, encouraging visitors to spread the word that your website has something valuable to offér. * Beware of what information you request in your contact form. You cannot expect them to fill out a complete page of information and be willing to do so. Just keep it simple, but be sure to obtain the important information needed to contact them. Not only do you need t...

How to Blog and get returns 1. Write Compelling Headlines Your headline is how people decide if they're going to read your blog post of not. So make sure that it reaches out and grabs hold of your reader. 2. Capture Your Reader's Attention in the First Paragraph Your first paragraph should draw in your reader and entice them to keep reading. Keep it simple, snappy and sassy. 3. Keep Sentences Short Short sentences stand out, are simple to read and balance out longer sentences. Utilize short sentences throughout your blog for some added pizzazz. -- my motto is "Keep it simple" and "don't leave anything for tomorrow that can be done today." If you have any questions or comments please contact me. Regards Gerald Website: http://www.webcraft.ws E-mail: gerald@webcraft.ws Twitter: WebcraftGuru Facebook: Webcraft Guru

Social media like Facebook, Twitter and Gmail banned on Wall Street For young Wall Street employees who live their lives through social media, working at a big bank can feel as if the plug has been pulled. Most financial firms ban Facebook, Twitter and Gmail, and block most music and video streaming sites. Working on Wall Street is "a full life commitment, and without access to social media or personal email it can often feel like nothing exists outside of work," said one JPMorgan Chase analyst who spoke on condition that he not be named because he is not allowed to talk to the media. So he and other first- and second-year analysts, who commonly work more than 80 hours a week, are fighting back. They are relying on an informal network of strategies to subvert company firewalls and stay connected. To watch soccer highlights, for example, one analyst translated the names of the teams through Google and looked for them on Rutube, YouTube...

Economic uncertainty has created the need for swift, responsive and highly secured IT infrastructures that are also environmentally friendly and more business focused. Organizations are struggling to find the competitive edge, turning to the bounty of opportunities technology provides. Cautious to jump at the latest buzz phrases and hyped solutions, many have cautiously investigated recent technology breakthroughs, many of which have one thing in common: redistribution of IT roles. There is no better time than the present to revamp technology strategy focused on hosted solutions. Clouds are gathering… Cloud computing has emerged as one of the major ways to secure an upper hand in today's highly competitive market. Minutes of downtime means the loss of vital sales as businesses with prolonged data loss find themselves in a real position of collapsing. Cloud computing changes the traditional corporate data center structure that resides on company premi...