Webcraft Webmaster Services

Any effective SEO campaign in 2016 consists of a good amount of link acquisition. However, you need to work really hard at acquiring organic links to your website. For this, your basic strategy is to create content that would inspire people to talk about it and want to share it on their own. If you have a tight budget or have limited resources, then it is best to inform the SEO company you are hiring in advance. A company having ample experience in the field would know which activities to employ for acquiring links. They may cut down a bit on your marketing and PR budget but would definitely work on getting a few high-quality links.

With the arrival of Google’s latest updates, it is essential to have content that is relevant to your website. Google is more focused on meeting the queries of the users and ranks only websites that generate content relevant to the queries in that genre. Fun content and listicles are good but not good enough if the reader can’t find an answer to his query. Quality content, which is informative and rich, is extremely important for consistent visibility according to the experts.

As a business owner, it goes against all instincts to turn away business. When things go sour, often our entrepreneurial instincts kick into high gear and we work harder at making the client happy, focus more on them to help turn things around, and then lose sleep over it anyway. All of that expended energy results in complete frustration that nothing seems to work. You have lost other business because you couldn't focus on other clients as much as they needed or have time to get new business with your ideal client. When you focus on a negative situation, it keeps your business stuck in that negativity causing your business to have no opportunity for expansion. When Should You Let a Client Go? Has your once dream client turned into your worst nightmare? At first some clients might seem like "the bomb" but after working together on a closer basis you may notice some signs to make you think again about keeping them as a client. Here's 1...

Social media has made it possible to share your thoughts and ideas with thousands of virtual strangers, literally within seconds. You barely need to have formed a cohesive thought, and BOOM! There it is, posted for the world to see. But before you hit that 'publish' button, do me a favor: run through this list of the top 10 things you should never post on social media. It just may save you from causing hurt or embarrassment to yourself or others! 1. Offensive content on social media Where do I start? There are so many types of posts that fall into this category. Racial slurs, graphic images, crude jokes, swearing (except in the rare event this is an integral part of your brand), to name just a few. Some business owners don't think it's a big deal to occasionally post a distasteful joke or questionable picture; I strongly disagree. This lack of awareness and respect can cause irreparable harm to your brand. When in doubt, leave it out! ...

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While the grammar of "olde" might have seemed stuffy and pretentious, there is a way to tap into that school of grammar rules that will greatly benefit your online writing pursuits today. It's not enough to know the difference between affect and effect anymore (although it's a great start). In order to be a credible, valued, popular online writer with a wide variety of job offers and a formidable sense of expertise, you need to be perceived as intelligent and credible, which is tough to do if you've cast the grammar rules to the wind. Although most fifth grade grammar rules are out-dated in today's writing environment, you still need to employ great grammar in order to produce good writing. It's that simple. What You Need to Know: Grammar 101 For the Modern Day Parts of Speech Do you remember diagraming sentences? Us too. Although we promise we won't make you do that now, it is important to have working knowledge of ...

There is no call that strikes fear in the heart of a business owner quite like the one where your friend calls and asks, "Um, have you looked at your website recently? It looks like it might have been hacked." Ugh. What do you do when you realize your website was hacked? Website Hacked Have backed up your site recently. Yes, I realize it is a bit odd to start this list with an item in the present perfect tense. But, I am assuming most of you reading this right now haven't been hacked yet. I have caught you in time! Before it happens, get in the habit of backing up your site regularly. Your options are much better and trust me, the pit in your stomach won't be as deep if you know there is a recent backup of your site that exists in the world. There are many good options for WordPress plugins that automatically back up a WordPress site on a regular basis. One that Spring Insight uses for its clients is ManageWP. This service allows us to run ...