Skip to main content

Social Media Myths - It's Free

Social Media Myths - It's Free

Social media itself is free. It is free to sign up for an account as a
private citizen. If you consider what it takes to build an effective
campaign, the marketing side is not free, and never has been. Consider the
elements:

* Developing a strategy that raises awareness and boosts sales
* Aligning strategy with existing marketing platform
* Distributing content
* Media/advertising buy on platforms
* Active engagement with fan base
* Building a targeted fan base
* Providing your fan base with an opportunity to engage with each other,
with you, and show off
* Turning your fan base into tangible profits
* Creating any and all content for distribution

The sooner you stop thinking of it as a free "bonus" service, and make a
real investment of resources, the sooner you'll have effective and
profitable strategies in place.

If you have any questions or comments please contact me.

Regards Gerald

Website: http://www.webcraft.ws
E-mail: gerald@webcraft.ws
Twitter: WebcraftGuru
Facebook: Webcraft Guru


I'm protected by SpamBrave
http://www.spambrave.com/

Comments

Popular posts from this blog

Evaluate the Marketing Considerations of Your Website

Evaluate the Marketing Considerations of Your Website * Is the website properly optimized for search engines (essential text emphasized, title tags relevant, title text presented in H1, outbound links reliable and contextually related, etc.) * Does the index page entice a visitor deeper into the site or shopping cart? * Does the website contain elements designed to encourage future or viral visitation (i.e. a contest, newsletter, tell-a-friend feature, and forum with a subscription option, downloadable toolbar, RSS feed or similar)? * Are robots.txt configured correctly? * Site Map available? * Is every page accessible at least via a single plain HTML Link (no JavaScript or Flash Link)? * Does every page have at least some text in the content? (How much text remains on the page if you remove all Images, Videos, Flash, Java Applets and JavaScript Code? Anything? Does the remainder still state the page's purpose?) * Is every individual page only accessible...

Evaluate the Technical Considerations of Your Website

Evaluate the Technical Considerations of Your Website * Does the site load quickly – even (especially) for mobile users? * Are all links (internal and external) valid and active? * Are scripts free from errors? * Is the website free from server side errors? --- This email has been checked for viruses by Avast antivirus software. https://www.avast.com/antivirus

Evaluate the Legal Stuff/Re-Assurance/Legitimization of Your Website

Evaluate the Legal Stuff/Re-Assurance/Legitimization of Your Website * Did you include a Contact Us page with real address, phone number (toll-free for businesses) and contact form or email available, basically a clear and easy to use feedback/contact mechanism? * DMCA Notice up? Terms of Use page available where you specify what you do and why and what visitors have to agree on if they want to use your site? This is to protect yourself from complaints or worse regarding things that you cannot control properly, such as links to third-party websites or ads from automated systems such as Google AdSense, etc. * Privacy Policy up (especially if you collect data, email, names, and web analytics tracking cookies)? --- This email has been checked for viruses by Avast antivirus software. https://www.avast.com/antivirus