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SEO Changed Over the Past Few Years

In past blogs we have talked about how SEO has changed from an injection to
a process that factors in everything from your website, to such things as
blogging, social networking and even YouTube. In reality, there more than 30
points of relevance that the spiders look for when searching and sorting out
the most relevant sites. It is no longer sufficient to pay someone to tweak
your keyword density and Meta Tags and expect to wind up on page one. To get
the job done, you need to create compelling content on a regular (i.e.,
weekly) basis. Ignore this fact of online life and you will relegate your
website to the backwaters of the major search engines. Embrace this concept
and it is not only possible to generate a page 1 result on such search
engines as Google, Bing, and Yahoo, but you can potentially generate
multiple page 1 results.

Gone are the days when seasoned online marketers created an ubersite that
was composed of numerous pages that web surfers could be expected to
navigate through. Today you almost need to treat a web search as a question
and the website (or landing page) as the answer. In other words, in terms of
SEO viability, it is far more effective to create a number of microsites
that are targeted at high value keywords. Not only is this tactic more
effective at generating a page 1 result, but it is also much more effective
at generating a conversion. Particularly if you include a video that answers
the question posed by the keyword selected, this could jumpstart your online
results in a hurry.


Regards Gerald Crawford

Webcraft.ws Stellenbosch
PO BOX 12216 Die Boord 7613 Stellenbosch South Africa
Telephone: +27-021-8833027 (office)
Cell: +27-0720390184 (mobile)
SMS: 0796343545
Skype: webcraft.guru
Fax: 0865657300
After Hours: 0881242372
Website: http://www.webcraft.ws
E-mail: gerald@webcraft.ws
Yahoo: webcraftguru@yahoo.co.za
Blog: http://webcraftws.blogspot.com/

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