Blog Writing & Management Ideas

Blog Writing & Management Ideas

Have one or two people who are the lead bloggers on the site. - Let them set
the tone, voice, and personality of the blog.
Make sure your bloggers are writing under their own names, not a
pseudonym. - Sign up for Google Authorship in four easy steps to link your
name with the content you create to make it feel more personable.
A thumbnail photo of each post's author can have a big impact. - We connect
emotionally with faces, even if they're just images.
Blog with personality and an attitude - in the sense of expressing some kind
of emotional reaction to what you're writing about.
Keep the tone conversational. - Passive voice, corporate jargon, financial
buzzwords - lose them in favour of plain language. By all means, use
appropriate technical terms if you're talking to an audience that uses them
too. but ask yourself if this is the kind of language friends might use over
coffee (and by coffee, I mean beer).
Share a little. - Hint at having a personal life: pets, hobbies, interests
outside of work; BUT understand there are boundaries. - Don't overdisclose -
chances are any blog post that begins "Wow - I got so trashed last night"
isn't going to end well for your or your organization. And don't disclose
personal details you wouldn't want splashed all over the web.

my motto is "Keep it simple" and "don't leave anything for tomorrow that can
be done today."

If you have any questions or comments please contact me.

Regards Gerald

Website: http://www.webcraft.ws
E-mail: gerald@webcraft.ws
Twitter: WebcraftGuru
Facebook: Webcraft Guru

I'm protected by SpamBrave
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Comments

Where can QR Codes be placed?

Where can QR Codes be placed? The answer to this is almost anywhere! QR Code printing can be done in newspapers, magazines, brochures, leaflets and on business cards. Further to this they can be put on product packaging or labels, or on billboards or even walls. You could even tattoo a QR Code on your body - now that would be an interesting take on giving a girl/guy your number in a bar! You can use QR Codes on a website but they should not generally be used as a substitute for an old-fashioned hyperlink because obviously the user is already online and doesn't really want to fiddle around with their phone only to find a website they could have just clicked through to in half the time. If you have any questions or comments please contact me. Regards Gerald Website: http://www.webcraft.ws E-mail: gerald@webcraft.ws Twitter: WebcraftGuru Facebook: Webcraft Guru I'm protected by SpamBrave http://www.spambrave.com/

Optimize - Tweet Regularly

Optimize - Tweet Regularly This is the biggest obstacle for authors. But it is key to promotion. It doesn't matter if you only have two followers and one is your mom, you still need to tweet daily, to be effective. If you don't have something to write, then RT something funny or useful. Another way is to connect your blog to your twitter account, then every "post" you write is automatically "tweeted" on Twitter. Regards Gerald Crawford Webcraft.ws Stellenbosch PO BOX 12216 Die Boord 7613 Stellenbosch South Africa Telephone: +27-021-8833027 (office) Cell: +27-0720390184 (mobile) SMS: 0796343545 Skype: webcraft.guru Fax: 0865657300 After Hours: 0881242372 Website: http://www.webcraft.ws E-mail: gerald@webcraft.ws Yahoo: webcraftguru@yahoo.co.za Blog: http://webcraftws.blogspot.com/ Twitter: WebcraftGuru Facebook: Webcraft Guru This e-mail (and any attachments) contains information which is confidential and may be leg...

What Is Internet Website Content?

What Is Internet Website Content? Content is made up of multiple elements, and is primarily the; * On-page visible text * Images and image Alt text * Anchor text in hyperlinks to internal or external pages * Hyperlink titles in links and menus * The descriptive Title and Description meta-data In the context of Google, a picture is NOT worth a thousand words! Moreover, words must be accessible, not embedded in images or Flash movies, JavaScript, slide shows etc. In 15 years as an SEO consultant, if there's one common denominator evident on websites, it's that there is a profound reluctance to expend time, money, and creative energy on unique text content. Brevity is the watchword - economical use of words is encouraged by design, branding and marketing advisers! * The branding gurus want you to use the textual equivalent of sound bites - bullet points and short sentences! * The website designers want the entire content of the page to be above ...

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