Skip to main content

Social Media Marketing in 15 Minutes a Day

Social Media Marketing in 15 Minutes a Day

By now you're well aware of the importance of social media marketing to
connect with customers and drive new business. Yet trying to keep up with
Twitter, YouTube, Facebook, Pinterest and more (while also running a
business) can be overwhelming. Here's how to stay on top of social media
marketing in just fifteen minutes per day.

1. Show Face (5 mins)

Spend the first minute scanning your company Facebook wall to answer any new
posts, comments or questions from fans and customers. Then, post an update,
add a new product photo, or link to a story about something relevant to your
industry. Aim for one new Facebook post per day. If you're short of ideas,
look at current events. Need to drum up business during a particularly hot
week, for example? Come up with a fun Facebook coupon code (such as
HEATWAVE) for any customer who gets two friends to "like" your page that
week.

2. Tweet Away (4 mins)

Do a quick search on trending news in your topic of business. Find a few
stories that might be of interest to your customers or industry partners.
Tweet one, and schedule a few others to be automatically sent from your
Twitter account later in the day. Applications like the Vocus Marketing
Suite can do this for you.

3. Pin It (2 mins)

Find or upload five great images that relate to your brand and "pin" them to
your Pinterest boards. Don't overthink it. Did you recently witness a great
example of customer service, like homemade cookies at the check-in desk of
your hotel? Pin that photo under "Inspiration" or "Customer Service."

4. Blog Roll (3 min)

Review the latest headlines of posts on the influential blogs in your
industry. Setting up an RSS feed makes easy to see them all in one place.
Read a few, and post comments on one or two (with your Twitter handle or
website attached, if possible). This helps to make readers aware of your
brand and builds your online network.

5. Give Some Gratitude (1 min)

Did a customer rave about you on Twitter? Tweet back and say thank you. The
same goes for positive reviews on Yelp! and other social media forums.
Expressing gratitude humanizes your business and makes people want to be a
part of your social circle. Take the time to thank customers personally and
your business will grow.

And. relax! Managing social media on top of your other marketing duties and
making it all fit into your long-term strategy can appear daunting. Breaking
up the job into small tasks makes it easier. Just like the sales and
marketing efforts it supports, social media is all about relationships. The
more you put into it, the more you'll get back. Connections and brand
awareness tend to have a snowball effect. Plus, it can be lots of fun.

Website: http://www.webcraft.ws
E-mail: gerald@webcraft.ws

Twitter: WebcraftGuru
Facebook: Webcraft Guru


I'm protected by SpamBrave
http://www.spambrave.com/

Comments

Post a Comment

Popular posts from this blog

What Is Internet Website Content?

What Is Internet Website Content? Content is made up of multiple elements, and is primarily the; * On-page visible text * Images and image Alt text * Anchor text in hyperlinks to internal or external pages * Hyperlink titles in links and menus * The descriptive Title and Description meta-data In the context of Google, a picture is NOT worth a thousand words! Moreover, words must be accessible, not embedded in images or Flash movies, JavaScript, slide shows etc. In 15 years as an SEO consultant, if there's one common denominator evident on websites, it's that there is a profound reluctance to expend time, money, and creative energy on unique text content. Brevity is the watchword - economical use of words is encouraged by design, branding and marketing advisers! * The branding gurus want you to use the textual equivalent of sound bites - bullet points and short sentences! * The website designers want the entire content of the page to be above ...
Post a Comment
Read more

Local Business Online Visibility Tips – Use What You Do Every Day

When you think about online visibility for your local business it's so easy to get wrapped up and overloaded with what you should be doing on the internet to promote your website. Yet, small changes to your every day business routine can make a big difference. Often, business owners think about being visible online as a way of reaching people whom you have had no contact with at all. That's true in many cases. Sometimes, online visibility is as simple as making sure that people you interact with (even briefly) as part of your usual business routines are aware of your online presence. Not everyone wants to pick up the phone or call in to your premises to find out basic information like your opening hours or who to contact. Sometimes people just want to find out a bit more about you and your company. In this day and age of always being plugged in to the Internet, your website is the first p...
Post a Comment
Read more

The REAL Value of Keywords

An important question in SEO is how much intrinsic value resides in a specific keyword and, whether SEO has the potential to take everybody on a fool's errand? When it comes to bigger companies, for instance, can a massive SEO investment in trying to achieve top ranking for almost-generic, ultra-competitive keywords be worth all the disappointment and soul-searching? Surely, in so many cases, there has to be a better way? At the other end of the scale are smaller companies with a limited marketing budget, particularly in the business-to-business sphere. There is often a fine balance to achieve when it comes to investing in SEO for what can only be low-traffic keywords in niche sectors, even where higher gross margins per sale indicate otherwise. Realizing this, many companies will skip the on-line sales dance, or resign themselves to having a website that is little more than an 'on-line brochure' presence or a support mechanism for Pay-Per-Click or social media activities. ...
Post a Comment
Read more