Skip to main content

What Is NOT Spider Food For Search Engine

What Is NOT Spider Food For Search Engine

While its important to recognize the kinds of items the search spiders
enjoy, it is equally important to acknowledge what sorts of things do not
assist search engine spiders. Each of the following items have their place
in web design, but they will not help a website perform well in organic
searches. In fact, at this point in time, search engines do not spider any
of the following...

Images

A graphical image can not be interpreted by a search engine. While it's true
that search engine spiders may use the image "name" and its "alt tag" in an
attempt to understand what the graphic relates to, the image itself is not
visible to search engine spiders.

Frames

Frames create roadblocks for search engine spiders. Search engines are
unable to spider content contained in a frame, regardless of its format. As
such, you should avoid using frames on any pages that contain important
content.

Flash

Flash images and animations cannot be spidered. Search engines have no way
of discovering what is contained in a flash file. Always include links to
non-flash alternatives, which can be followed by the search engine spiders.

Javascript Navigation

Javascript navigation simply can not be followed by the majority of search
engine spiders, and it is unlikely that this will change any time soon.
Avoid using and relying on javascript menus for website navigation.

Feed the search engine spiders by creating content that is relevant, timely,
and unique. If you provide search engine spiders with websites that they can
easily follow and consume, your website will increase its chances of ranking
well in organic search results.

Comments

Popular posts from this blog

What Are QR codes?

What Are QR codes? They come to us from Japan where they are very common. QR is short for Quick Response (they can be read quickly by a cell phone). They are used to take a piece of information from a transitory media and put it in to your cell phone. You may soon see QR Codes in a magazine advert, on a billboard, a web page or even on someone's t-shirt. Once it is in your cell phone, it may give you details about that business (allowing users to search for nearby locations), or details about the person wearing the t-shirt, show you a URL which you can click to see a trailer for a movie, or it may give you a coupon which you can use in a local outlet. The reason why they are more useful than a standard barcode is that they can store (and digitally present) much more data, including url links, geo coordinates, and text. The other key feature of QR Codes is that instead of requiring a chunky hand-held scanner to scan them, many modern cell phones can sca...

What Is Internet Website Content?

What Is Internet Website Content? Content is made up of multiple elements, and is primarily the; * On-page visible text * Images and image Alt text * Anchor text in hyperlinks to internal or external pages * Hyperlink titles in links and menus * The descriptive Title and Description meta-data In the context of Google, a picture is NOT worth a thousand words! Moreover, words must be accessible, not embedded in images or Flash movies, JavaScript, slide shows etc. In 15 years as an SEO consultant, if there's one common denominator evident on websites, it's that there is a profound reluctance to expend time, money, and creative energy on unique text content. Brevity is the watchword - economical use of words is encouraged by design, branding and marketing advisers! * The branding gurus want you to use the textual equivalent of sound bites - bullet points and short sentences! * The website designers want the entire content of the page to be above ...

The REAL Value of Keywords

An important question in SEO is how much intrinsic value resides in a specific keyword and, whether SEO has the potential to take everybody on a fool's errand? When it comes to bigger companies, for instance, can a massive SEO investment in trying to achieve top ranking for almost-generic, ultra-competitive keywords be worth all the disappointment and soul-searching? Surely, in so many cases, there has to be a better way? At the other end of the scale are smaller companies with a limited marketing budget, particularly in the business-to-business sphere. There is often a fine balance to achieve when it comes to investing in SEO for what can only be low-traffic keywords in niche sectors, even where higher gross margins per sale indicate otherwise. Realizing this, many companies will skip the on-line sales dance, or resign themselves to having a website that is little more than an 'on-line brochure' presence or a support mechanism for Pay-Per-Click or social media activities. ...