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Evaluate the Navigation of Your Website

Evaluate the Navigation of Your Website

* Are links labeled with anchor text that provides a clear indication of
where they lead without over using exact match anchor text?
* Depth – what is the maximum number of clicks it takes to reach a page
within the depths of the site?
* Does any part of your site use Flash?
* Responsive to click feedback – Is a response given immediately (0.1
seconds) after a click is made on a hyperlink?
* Do clickable items stylistically indicate that they are clickable?
* How intuitive is it to navigate? Are signs obvious or obscured?
* Is it readable? Consider typeface, font size, color contrast.
* Is there a clear statement of PURPOSE of the site? The purpose must be
clear within a few seconds.
* Do you have a clear call to action on each page?
* Is a logical site map available?, If not, is a keyword-based search
feature available? Note: Large (multi-thousands of pages) sites should have
a search form.


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